Jon – “Yes, and it was in lockdown that I realised I couldn’t carry on like that. I was completely miserable. One evening our neighbour, who is a friend and someone I had worked with in the past, said to me would you not go back into the fitness industry, and I said yes, but only if I could own my own gym. He said he felt the same and it started from there.”
Sarah – “It was actually over a few bottles of Prosecco in the garden during in lockdown! Myself and our neighbour’s wife were both cheering them on saying ‘Yes! You should do it! Do it!’” (Both laugh)
Jon – “We decided to give it a go. The idea is to create more stability, it’s a future investment and I can control more in terms of where I want the business to go, where we want to push it. It all came down to – a) me being happier and doing something that I’m interested in and b) having something to show for it at the end of the day.”
And how did lockdown affect you and your career Sarah?
Sarah – “Well the industry just shut down completely! I was unable to work at all and it was driving me crazy! I like to be busy and working towards something and obviously lockdown took that away from us and also with that, being self-employed, the financial side of things went too. I felt miserable – as we all did! We had said for a while that we needed to find something that I could do on the side, to help with my wellbeing during the quiet periods and also to help us financially, because of the lack of security in the acting industry. We had toyed with a few ideas such as opening a coffee shop etc, but we realised that wouldn’t work for us for various reasons and we didn’t have enough knowledge about running a coffee shop etc. We really wanted to find something that I could do alongside my acting career, with financial stability that was still creative and something that I would enjoy doing. That’s where the decision for me to join OnlyFans came about. We’d had a lot of conversations about it, it wasn’t done on a whim. We’d probably been discussing it for about 6 months.”
Jon – “Yes, we had a lot’s of conversations about it. It was never going to be OnlyFans at the start.”
Sarah – “Well we were just thinking about different options at the start and we kept circling back to the OnlyFans platform because of it’s business model. It’s already got the infrastructure in place, it’s global and it’s populated.”
Since making the decision to leave behind your role at Hollyoaks, how has life been for you as a family?
Sarah – “Despite what happened with my job, it’s been the best thing that we could have done, because it’s offered us both time and financial stability. I get to be my own boss. I get to take Stanley to school and pick him up. I get to be creative and decide on what I want to shoot and when. Essentially I’m just doing what I was before, but now I’m getting paid for it and I get copyright of all my images. It’s really empowering. I understand that there’s a stigma attached to the platform and it’s a bit taboo, but I think that’s just a generalisation, when people hear it – a bit like what I did when someone first mentioned it to me, I was like ‘Woah! No, no, no, that’s not the kind of thing that I’m doing.”
Did you receive a lot a judgement or criticism because of that stigma?
Jon – “I think people judge you more when you’re known.”
Sarah – “The response has been amazing and actually super overwhelming, in how positive it’s been. I didn’t announce it to the press so the big media thing that happened wasn’t my choice. I was suddenly whipped up into a media whirlwind. It was a horrible four weeks. It was overwhelming and intense, and I was like I’ve just got to ride this and defend myself. I felt like I was in fight or flight mode. I was pretty much running on adrenaline.
The judgement came more from people making assumptions about my role as an actor – ‘Why have you given up this well-paid job’ All these figures were flying around – none of which were accurate, but people read it and think it’s true and ‘Well isn’t she stupid to give up all that money and such an amazing job! Because they know nothing about it. No-one judged me on facts or asked me how I felt.”
How did the judgements affect you as parents?
Jon – “The biggest concern for me and still is, is Stanley – beyond anything else. And we still don’t know what the consequences will be for him, personally, as he gets older.”
Sarah – “But for me, the images are the same type of images that I’ve been doing since 1999, there’s no problem with that, because you could just google my name and those images will pop up. The issue for me is once he goes to high school because I would then be conscious of other children doing what grownups have been doing to me and saying ‘Ugh, you’re on the platform’ and making assumptions and making judgements. But we’ve spoken about this, I don’t know how long I’m going to be doing this for or where it will take me. But who knows in 3- or 4-years’ time this might be a distant memory and by then he’s not even 10 years old, he’s not in high school and hopefully the taboo of the platform and the stigma will have changed? And I think it will, because all the platforms are going in that direction in that they are being monetised. Instagram has just trailed it in the US that you can have a subscription alongside your free platform. Tik Tok are doing it. They will all go that way and I think OnlyFans is the original yes, but it will probably just blend in with the others. “